To 21 Savage’s credit, he went platinum without a deal. But 21 is hoping to get a bit more of a push after signing a major label record deal with Epic Records.
L.A. Reid expressed interest in 21 after hearing “No Heart,” which has since gone platinum.
21 announced the signing during an interview with Rap Radar podcast.
“I ain’t wanna just sign on some straight business s**t,” 21 said about L.A. Reid. “
21’s secret to success is quality over quantity.
“Just give them a project every time instead of a single and don’t overflood, don’t drop too much music,” he said. “I see a lotta n****s drop like every other month. You’re giving ’em too much. You gotta let ’em digest and force them to listen to this over and over.”
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